- Get opportunity when you don’t organically rank for the search at hand.
- Easy to use click to call, text or GPS navigation tools to stream line conversion.
- Top of page top of mind positioning. Getting your company the first swing at the plate with potential new clients.
- Fully transparent access to Google Adwords and Analytics.
- Online dashboard with callers name, keywords searched and recorded calls.
- Hand built and managed campaigns from the ground up everyone month by an account dedicated professional not software.
Real Time Data
Sick of set it and forget it? Let us show you what a fully human driven solution can produce!
Overtake stays ahead of the curve with digital marketing trends. Our success has us leading the pack amongst our competitors with our ability to anticipate change and innovation.
Human Driven Campaigns
VIDEO PRE-ROLL MARKETING
At a recent invitation-only Google event, we were given these statistics about the power of video ads online:
30% of car buyers were prompted to start shopping after seeing an online video ad
40% of auto shoppers decided which brand to purchase based on an online video.
61% of auto purchasers visited a dealership after viewing an online video
This shows that YouTube is a great place to introduce your products and get people excited about your brand. Video pre-roll campaigns from Overtake help boost the effectiveness of your automotive PPC campaign, giving you exposure to an even greater number of potential customers.
Automotive advertising is the most important part of sustaining a profitable dealership in 2019. Today consumers have access to more pricing tools than ever. That goes for both the car they’re buying and the one they’re trading in. Carvana and Vroom are delivering cars to your consumers’ driveways right now as we speak.
So how does your dealership fight back and increase control and traction in your area? You have to find the right Automotive PPC provider, spend the right amount of money and work with them to keep your dealerships unique offerings fresh in the mind of your consumers.
Is your current automotive advertising agency up-to-date with the your OEM’s specials? What about the specials offered specifically by your dealership. Are consumers able to find your unique offering in your ads when searching for an overlapping keyword from a competitor? A two way relationship with your automotive ppc provider is absolutely essential. Do you know that each ad group within Google ads has to have 3 unique ad-copies. This means a chevy dealership just on their models alone needs 45 different ad-copies in google ads. Are you getting this from your current ppc provider?
The only way an automotive advertising company can make all of those ad-copies relevant to your consumers is to know what is going on at your dealership. What units to move, what models the OEM pushing this month and what special financing is available to put the deal together.
At Overtake Digital we know what’s important to your dealership because all of our leadership team came from the dealership world first. We don’t ask for you for ppc ideas, we make it simple for you. We bring fresh ideas from our knowledge and experience in automotive advertising and ppc. We keep our ear
to the ground in your market, meaning we know about the competition and the cities in your neck of the woods. How? Because we do our research. Overtake Digital has access to the best automotive ppc tools available and our people behind the scenes custom build all of your campaigns from scratch.
No two dealerships are the same, and no two DMA’s are the same. We know this and take into account your dealerships budget, inventory, competition, market area and your specific needs when creating ppc campaigns.
Find the right automotive ppc provider to work specifically with your dealership. Find the phone and call Overtake Digital at…
View some of our work and case studies for clients. We will work to deliver that strategy by building out your existing campaigns, or establishing accounts at new networks. It’s important to us that you own the accounts, and that you have a relationship with the network owners.